In order to protect our Earth and to preserve our environment, eKoala has worked hard to find out innovative, green, biodegradable and environmentally friendly materials ...
Although modern life would be hard to imagine without this versatile chemistry, products composed of plastic also have a dark side, due in part to the very characteristics that make them so desirable - their durability and longevity.
"We are at a critical juncture, and cannot continue under the modus that has been established. If we're smart, we'll look for replacement materials, so that we don't have this mismatch -- good for a minute and contaminating for 10,000 years." [Rolf Halden, Ann. Rev. on Public Health]
Several studies shed light on the effects of a poorly regulated use of plastic. Huge areas of floating garbage, which contain a high percentage of non biodegradable materials, are contaminating our oceans (some of them are as wide as the whole Italy!).
Seabirds and fishes are more and more the victims of this phenomenon because this weather resistant and weatherproof waste could not be destroyed by degradation processes.
The real impact of this plastic waste on our society starts only now to be understood.
Common objects such as plastic bottles, PVC cotton swabs, cigarettes plastic packages are only some examples of products typically used for a few seconds but which will remain undisturbed in our environment without deteriorate for a very long time.
Environmental protection is therefore one of the main advantages of a quick replacement of traditional plastic by the new bioplastic materials.
The principle that drives eKoala’s innovative way of thinking is in fact the reduction of the impact that our choices have on our planet. As in the case of bioplastics, also the choice of vegetal cashmere has been made to protect our environment: the wood pulp is obtained exclusively from cultivated trees and does not increase deforestation; moreover, only some parts of the tree are used and collected respecting the normal pruning. The yarn is then made in full compliance with the eco-sustainability standards and this is what makes this fiber unique and sustainable.